Translate

Friday, 29 June 2012

Malware


E-mail attachments who carry malware can harm the computer. Malware or malicious software plays crucial role on internet. Malware can slow down the speed of computer and  consumes bandwidth.
 It includes computer viruses, macro,worms, Trojan horses, spyware, adware and other malicious programs. In law, malware is sometimes known as a computer contaminant.Some computers have at least some anti-malware software that is already installed, such as an anti-virus program. Make sure the program’s anti-virus database is updated before starting. Some malware programs are disguised as anti-spyware, so use a program recommended and hosted by a well-established sites such as PCWorld, MajorGeeks etc.

Malware Remover:
All users must download the software, run a scan and then instruct the software to remove the offending trackers and other forms of malware found on the hard drive. Today it is not unusual to find system clean-up tools that conduct malware removal along with spyware removal and computer virus removal at the same time.
Many anti-virus programs now add protection against it, but people commonly use anti-virus program with a separate malware cleaner to detect, remove and prevent these threats.


The above video tell us about symptoms of Malware which can help us to understand how to avoid Malware. 
Discussion/ your views
what is difference between Macro and Worm??

The link below give you more information about Malware, check out this to know more. 
http://en.wikipedia.org/wiki/Malware
http://en.wikipedia.org/wiki/Malware

E-mail Bugs


A web bug is an object that is attached in a web page or email and it is invisible to the user. It allows checking that a user has viewed the page or email. The web bugs that are embedded in emails have greater privacy rather than web pages.
Web bugs are used in spamming as a way of determining which spam recipients before deleting it.
How to disable web bugs:
1. To avoid web bugs by turning off HTML display or display only text.
2. Turn off display of images while still using HTML because it may still allow other techniques to be used.
Uses:
Web bugs are used by email marketers, spammers and some other to verify that email addresses are valid. Then email is actually viewed by users.
It requires the email software to fetch the content they have never been able to accurately count read rates for email campaigns


Discussion/ your view
What you think about Web bugs? Do these bugs harm Data?


Give a look to link which is below. It will give you more information about web bugs.
http://en.wikipedia.org/wiki/Web_bug

E-mail Marketing

E-mail Marketing is defined as a market for introducing new products or brands to people using e-mails. A marketing channel allows a brand to engage with a customer or subscribed list. The main aims of e-mail marketing are increasing brand strength, loyalty and ultimately sales. E-mail marketing volume is continuously growing because of the social media phenomena.
In 2008, e-mail made 23% of Digital Marketing Budget and 13 billion marketing e-mails were sent in 2009.
Types of E-mail Marketing:


  • E-mail Newsletters
  • Transactional E-mails
  • Direct E-mails
E-mail Newsletters: These are direct mails which are sent out on a regular basis to customers  and a list of subscribers. The main purpose of these newsletters is to build relations to customers.


Transactional E-mails: These emails are based on customer's action. These includes purchase, or order confirmation, dropped basket messages etc..


Direct E-mails: These e-mails are used to send directly promotional messages to customers. Companies usually collects a list of customers and send them promotional messages directly.





Discussion/ your view
Which type of E-mail marketing you think is more effective?
if you want to know more about E-Marketing then this link will definitely help you.
http://search.proquest.com.library.sheridanc.on.ca/docview/228248387
http://search.proquest.com.library.sheridanc.on.ca/docview/228273373
http://en.wikipedia.org/wiki/Email_marketing#Comparison_to_traditional_mail

Thursday, 28 June 2012

Netiquette

Netiquette or Network Etiquette is defined as a proper way of communication and interaction with people using e-mail over the internet. As e-mail is a mew channel for communication, so there are number of rules of polite conversation are emerging. The rules are as followings:

  • Do not send blank copies
  • Do not send spam
  • Add labels to Subject line like Action, FYI, Re and REQ
  • Use less attachments
  • Check Grammar
  • Follow Threads
  • Do not use Instant Messaging for long messages
  • Use proper format for reply
  • Double space between paragraphs
  • Talk about one subject per e-mail
  • Think twice before Forwarding
  • Do let people know their e-mail has been received 
  • Be careful with Irony in e-mails
  • Avoid CAPS
  • Avoid embarrassing e-mails
  • End e-mails with Salutation( Best regards, Thank you, etc..)
  • Compress files before sending
  • Give full contact information



Discussion/ your view
Do Netiquette work to write an effective e-mail?


Guffey, M.E., Rhodes, K., & Rogin, P. (2011). Business communication:  Process and product (6th Canadian ed.). 

The database from Sheridan library is also helpful to know more about Netiquette. The link below described the rules for Netiquette.

E-mail Spam

E-mail Spam is defined as an unsolicited bulk mail (UBM) or junk e-mail. In other words it is an unwanted messages with commercial content. Spam e-mail promotes things like adult websites, financial deals and get-rich quick schemes. People who send spam are known as Spammers. For many users of internet, junk e-mail is becoming a big problem that existing laws do not prevent but regulations will soon be introduced to make it more difficult for people to send. Recipients of spam are also turning to self-help remedies. These include 'mail bombing' spammers, there by tying up the spammer's site and/or 'Flaming' spammers on news-boards and sites. The flood of unwanted and annoying e-mail sent by spammers costs corporate organizations by both lowering productivity and consuming expensive information technology resources, and it presents a potential legal liability.
E-mail Spam today is sent by "zombie network", networks of virus or worm-infected personal computers in homes and offices in the globe.



Check out the below video. The person is telling about hilarious spam mails which he got.


Discussion/ your view
What you think about Spam?
The links below explains more about Spam. Give a look to these links to know more.
http://www.sciencedirect.com.library.sheridanc.on.ca/science/article/pii/S1361372300010198
http://en.wikipedia.org/wiki/Spam_(electronic)

Tuesday, 26 June 2012

Content, Tone, and Correctness

E-mails are not similar as a telephone call, it produces a permanent record so be careful about writing.  To write an e-mail, there are some points to consider like write only informative data and be concise. No one wants to read long e-mails so try to avoid long e-mails. Organise all the ideas tightly and think carefully about what to say and how to say. E-mails create a permanent record so do not send sensitive, inflammatory, or potentially embarrassing messages. Do not use e-mails to give bad news to someone as it will hurt them more. For example, it's improper to fire a person by using e-mail. It is also not a good channel for dealing with conflict. People sometimes make mistakes in spelling and send sloppy e-mail which create problems for readers. Correctness and Tone are very important to write a message. Message words and writing style affect the reader so avoid negative and domineering words. Humour in e-mail messages can easily be misunderstood so avoid it



Guffey, M.E., Rhodes, K., & Rogin, P. (2011). Business communication:  Process and product (6th Canadian ed.). 

Examples of Good and Bad E-mail


Bad E-mail Subject                               Good E-mail Subject
To: Manvir                                                 To: Manvir                  
From: Hina                                                 From: Hina
Subject: Need Help!                                  Subject: Need Help
                                                               in Writing Job  Placement Ad

Bad E-mail Response                          Good E-mail Response
To: Manvir                                                  To: Manvir
From: Hina                                                 From: Hina
Subject: Re: Re: Re: Advertising             Subject: Re: Re: Re: 
Our Job Opening                                        Advertising Our Job 
 Yes, I agree totally!                                             Opening
                                                                Yes, I agree totally that
                                                               our  first choice should be
                                                                   an on-line listing at 
                                                                        Monster.com

Bad use of Bcc                                            Good E-mails
To: Manvir                                                     To: Manvir
From: Hina                                                     From: Hina
Subject: Conference Thursday                    Subject: Conference     
at 2 p.m.                                                         Thursday at 2 p.m.
Bcc: Aman                                                   To: Aman
Please attend the conference                           From: Hina      tomorrow(Thursday) at 2 p.m.           Subject: Reserve Conference 
                                                                     Room Thursday at  2 p.m.
                                                                  Please reserve the             
                                                                    conference room
                                                                 for Manvir and me tomorrow 
                                                                      (Thursday) at 2 p.m.


Discussion/ your view
what is difference between and bad e-mail?

Guffey, M.E., Rhodes, K., & Rogin, P. (2011). Business communication:  Process and product (6th Canadian ed.).